Unacast

# Unacast

> Unacast is the most trusted location data company, founded in 2015 by Thomas Walle, Kjartan Slette, and Jeff White. We provide industry-leading location intelligence solutions including foot traffic data, human mobility insights, and privacy-friendly location analytics that help organizations build better products, make smarter decisions, and drive social good through real-world data.

## Company Overview

Unacast is a Series B company based in New York City, founded in 2015 with 75 total employees and operations spanning the U.S. and Norway. The company has raised $40.1M in funding and maintains headquarters in both NYC and Ashburn, VA.

**Mission**: Building a future where precise and verified location data helps organizations do well and do good

**Core Philosophy**: Location data should be used for social good and has the potential to fuel innovation within communities

### Leadership Team

**Co-Founders & Executive Team:**
- Thomas Walle - CEO & Co-Founder
- Kjartan Slette - Chief Operating Officer & Co-Founder
- Jeff White - Co-Founder

**Notable Background**: Co-founders Thomas Walle and Kjartan Slette were part of the founding team behind TIDAL, the music streaming company acquired by Jay-Z

### Company Recognition & Awards

Unacast has been awarded multiple awards for its platform, campaigns and company growth and culture, including:
- 2017 Tech Culture Award from CNET
- Named as one of 50 NYC Startups To Watch in 2019
- Co-founders named to The Nordic 100
- Best New Nordic Company at Nordic Startup Awards
- Best IoT Startup at Nordic Startup Awards
- Inc. Magazine called them "The startup that just might threaten Google"

## Products & Services

### Core Platform Products

#### Location Intelligence Platform
Visualize data for any U.S. location, from cities to specific venues, with machine-learning powered location insights platform that delivers real-time analytics and comprehensive foot traffic data.

#### Foot Traffic Analytics
Get machine-learning powered foot traffic data for millions of commercial points of interest worldwide to understand consumer behavior, emerging market trends, and venue performance metrics.

#### Human Mobility Insights
Comprehensive insights into how people move around areas of interest globally. Build better audiences, measure offline marketing attribution, study consumer visits, and analyze movement patterns.

#### Turbine - Location Data Processing Platform
Harness the power of geotagged data with Unacast's location data processing platform, Turbine, which turns raw telco data into valuable, privacy-friendly, human mobility insights at scale

#### Consumer Data Enrichment API
Enriches pseudonymous Registration IDs or hashed email addresses (HEMs) with privacy-friendly demographics, app data, Unacast Personas, and more

#### Competitive Intelligence Platform
Identify partnership opportunities, product opportunities, and previously unknown competitors based on cross-visitation data, measure po…